1 / SINGLE STRATEGY SESSION
WHO
Strategy sessions are perfect for the budding entrepreneur who needs a little help
WHEN
WHY
WHAT
Strategy sessions are perfect for the budding entrepreneur who needs a little help
WHERE
HI, I’M HEATHER.
I’m what you might call a jane-of-all-trades or a multi-passionate entrepreneur and I have opened and closed several successful businesses. Ask me what dog training, rock hounding, and coding have in common—you won’t be the first! From 2019-2024, I ran a dreamy li’l brick and mortar shop called Freehand Market. I absolutely loved running a shop, and it also landed me in a long lasting phase of total burnout (I’m still actively recovering, TBH).
When it was time to slow down the pace, I closed Freehand and focused on consulting, which is my current passion. Now I’m on a mission to help other small business owners to wrangle their businesses.
While I was never a rodeo queen, I am a lifelong horse girl and when I’m not working on my laptop I am often mucking stalls. I’m a 6/2 Projector according to Human Design, a 4 wing 5 according to the enneagram, and a Cancer Sun, Pisces Moon, and Gemini Rising according to Astrology.
I am fascinated by the intersection of intuition and data in business planning. You’ll often find me asking both intuition-driven questions like “which option feels more right in your gut?” and data-driven questions like “how does the conversion rate compare for those two options?” to get to the bottom of the next best move for my clients.
2 MARKETING INTENSIVE
What I have learned through helping many service-based and product-based small businesses is that they need three things to thrive: Strategy, Systems, and Support. Small Business Rodeo is here to provide all three, with a dash of magic thrown in there too!
WRANGLE YOUR WORK // find your flow
If you’re a creative small business owner or solo entrepreneur with a growing business who is overwhelmed trying to keep track of the strategy, tactics, technology, google docs, and never-ending tasks … we need to talk.
First, you’re not alone. Every single business owner I know (including me) has been overwhelmed at some point (or many points) along the way.
Second, most of the advice out here in the Wild Wild West World Wide Web is bullsh*t that won’t actually move the needle on the things that matter to you. There’s a whole lot of noise, and it doesn’t help the overwhelm.
You don’t need to go buy a new planner, or a generic online business course you’ll never finish, or whatever creepy-internet-sales-guru Instagram ad you got served last night. You need someone you can trust to help you make a strategic plan and stick to it. Let’s wrangle your business!
